OKKO brand entered the annual rating "Reputational ACTIVists" among thr top 10 companies of Ukraine in the nomination "Reputational stability" and got a second overall place among the companies working in the segment of oil refining and fuel retail. The expert jury of this rating evaluated the quality of corporate reputation management in Ukraine for the fourth time in a row. In the previous years, OKKO network also had leadership positions.
"Belonging to the highest league of reputational activists means that the company has strong market positions; the leaders of the company (beneficiaries, owners, top management) understand how to manage business in a complex modern world; PR team is able not only to do the right things, but to do them correctly ", - note the authors of the rating.
The assessment of corporate reputation is determined on the basis of a survey of journalists, industry experts and PR specialists who evaluate each company by 5 different criteria. The short list of evaluated companies includes both Ukrainian companies and international corporations operating in Ukraine.
In 2018, the results of the rating were published in the Focus magazine. In editorial comments, the publication notes that the OKKO network is widely known by the social project "I beg you, live! Safety on the road ", which aims to encourage Ukrainians to adhere to the rules of the road. This year, the main focus of the campaign is on the use of seat belts and children's car seats. In addition, the brand gains even more respect by investing in solar energy projects and the development of charging infrastructure for electric vehicles at their filling stations.